{"id":9531,"date":"2023-12-12T14:42:49","date_gmt":"2023-12-12T13:42:49","guid":{"rendered":"http:\/\/bvg-conseil.com\/?page_id=9531"},"modified":"2024-10-09T19:20:26","modified_gmt":"2024-10-09T17:20:26","slug":"fiche-recette-premier-avantage-concurrentiel","status":"publish","type":"page","link":"https:\/\/lesrubbens.info\/bvg\/fiche-recette-premier-avantage-concurrentiel\/","title":{"rendered":"FICHE RECETTE : Le premier avantage concurrentiel"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9531\" class=\"elementor elementor-9531\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-a690c4e e-flex e-con-boxed e-con e-parent\" data-id=\"a690c4e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a036d69 e-con-full e-flex e-con e-child\" data-id=\"a036d69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-725035b elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"725035b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<i aria-hidden=\"true\" class=\"auxicon auxicon-heart-2\"><\/i><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df896a1 elementor-widget elementor-widget-heading\" data-id=\"df896a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Le premier avantage concurrentiel<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64f9db9 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"64f9db9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<i aria-hidden=\"true\" class=\"auxicon auxicon-heart-2\"><\/i><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-52d9b3f e-flex e-con-boxed e-con e-parent\" data-id=\"52d9b3f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96e2bad elementor-widget elementor-widget-spacer\" data-id=\"96e2bad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-81ed76d e-con-full e-flex e-con e-parent\" data-id=\"81ed76d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ebc232b elementor-widget elementor-widget-text-editor\" data-id=\"ebc232b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sans nul doute, le premier avantage concurrentiel r\u00e9side dans un savoir-faire unique, diff\u00e9renci\u00e9, significatif, d\u00e9fendable et durable.<\/p><p><strong>Mais qui d\u00e9tient les savoir-faire ?<\/strong><\/p><p>Tu le sais bien ce sont des hommes et des femmes qui en sont les garants, qui les prot\u00e8gent, qui les d\u00e9fendent, et qui les am\u00e9liorent. Ce sont donc les hommes et les femmes qui incarnent les savoir-faire, qui repr\u00e9sentent le premier avantage concurrentiel de l\u2019entreprise.<\/p><p>Si tu ach\u00e8tes une affaire, la premi\u00e8re chose que tu dois comprendre et identifier c\u2019est<strong> qui d\u00e9tient les savoir-faire ?<\/strong> Et tu vas t\u2019appliquer \u00e0 les conserver. Quand tu as compris cela, et toute ta vie de manager, tu dois t\u2019entourer de personnes comp\u00e9tentes et aux comportements ajust\u00e9s. Recrute les comp\u00e9tences et les comportements dont tu as besoin, promeus les comp\u00e9tences et les comportements qui le m\u00e9ritent parce qu\u2019ils correspondent au besoin de l\u2019entreprise (voir <a href=\"https:\/\/lesrubbens.info\/bvg\/fiche-recette-dire-bonjour-2-2-2\/\">recruter<\/a>).<\/p><p>Ne promeus pas quelqu\u2019un pour des raisons affectives, ou pour des raisons d\u00e9plac\u00e9es.<\/p><p><strong>Le seul crit\u00e8re qui compte est de d\u00e9terminer en quoi la personne que tu vas choisir va t\u2019aider \u00e0 renforcer l\u2019avantage concurrentiel de l\u2019entreprise.<\/strong><\/p><p><strong>Si tu ne te poses pas cette question, tu vas recruter \u00ab \u00e0 c\u00f4t\u00e9 de la plaque \u00bb et cela va te co\u00fbter tr\u00e8s cher<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Le premier avantage concurrentiel Sans nul doute, le premier avantage concurrentiel r\u00e9side dans un savoir-faire unique, diff\u00e9renci\u00e9, significatif, d\u00e9fendable et durable. Mais qui d\u00e9tient les savoir-faire ? Tu le sais bien ce sont des hommes et des femmes qui en sont les garants, qui les prot\u00e8gent, qui les d\u00e9fendent, et qui les am\u00e9liorent. Ce sont [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9531","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FICHE RECETTE : Le premier avantage concurrentiel - M<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lesrubbens.info\/bvg\/fiche-recette-premier-avantage-concurrentiel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FICHE RECETTE : Le premier avantage concurrentiel - M\" \/>\n<meta property=\"og:description\" content=\"Le premier avantage concurrentiel Sans nul doute, le premier avantage concurrentiel r\u00e9side dans un savoir-faire unique, diff\u00e9renci\u00e9, significatif, d\u00e9fendable et durable. Mais qui d\u00e9tient les savoir-faire ? Tu le sais bien ce sont des hommes et des femmes qui en sont les garants, qui les prot\u00e8gent, qui les d\u00e9fendent, et qui les am\u00e9liorent. 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